Here at Letterfest HQ we are always excited to show off our new designs and our faithful best sellers. When the special occasions come around each year we often send out emails or newletters to give you some thoughtful gift ideas. We even throw in the odd cheeky discount!!

We are however acutely aware that for every person that will be looking forward to giving a personalised gift on that day, there will sadly be someone who will be unable to. We never want any of our customers to worry about opening up their emails at what could already be a difficult time for them. With that in mind we have signed up to be part of the Thoughtful Marketing Movement

We already offered our customers the option to not receive emails for certain marketing campaigns but being part of this movement means we can help spread the word for other companies to get involved and do the same.

What is thoughtful marketing?

The thoughtful marketing movement was started in 2019 by the online florist Bloom and Wild. They gave their customers the option to opt out of receiving any marketing around Mothers Day. It became such a thought provoking hit that they introduced it for other special occasions, Fathers Day, Valentines day and any other big event that could be sensitive or upsetting for someone to receive emails for. It was even mentioned in Parliament! It's now a big campaign that brands have been encouraged to sign up for including Paperchase, Matalan and now Letterfest.

How can I opt out of sensitive 'special occasion' updates?

We will send out emails throughout the year to our customers that are signed up to our newsletters and promotions. It will be similar to this one below. You can update your preferences at anytime so its as easy as clicking a button.

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Mother’s Day gift messages she’ll love

Mother’s Day is just around the corner! Whether you’re waking her up with pancakes in bed or taking her to a pottery class (my personal plan this year), you might also be looking for the perfect gift, along with just the right words to show how much you care.

Mums juggle so many roles - they’re storytellers, peacemakers, taxi drivers, the warmest huggers, chefs, best friends - the list goes on! But Mother’s Day isn’t just for celebrating mums - it’s for grandmas, best friends who have just become new mums, mother figures who have guided us, and anyone who’s been there for us.

Finding the perfect words to sum up everything they mean to us in a single gift message can be tricky. That’s why we’ve compiled a list of heartfelt, warm, and just a little bit silly message ideas to help inspire you this Mother’s Day!

Heartfelt messages

No matter where life takes me, I’ll always carry a piece of home with me because I have you.
Thank you for being my safe place, my biggest cheerleader, and the best mum in the world.
Happy Mother’s Day! Here’s to more coffee, more laughs, and more moments that make life warm.
Mum, you are the heart of our family and the reason for so many happy moments. Love you always!
You make life better just by being you. Happy Mother’s Day!
You are the sunshine on my cloudy days, the laughter in my quiet moments. I’m lucky to call you mine. Happy Mother’s Day!

Inspirational messages

Thank you for showing me that there is no limit to what a woman can do. I’m proud to be your child.
Your kindness, patience, and unconditional love have shaped my world. I love you more than words can say!
You’ve taught me that love has no limits and that anything is possible with determination. Thank you for always inspiring me.
From you, I’ve learned that kindness is power and love is the greatest force of all. Wishing you a beautiful Mother’s Day.
You’re a powerhouse of strength, wisdom, and love. Happy Mother’s Day to my ultimate hero
For all the quiet moments and loud laughter, for every lesson and every love-filled day, thank you, Mum.

Something a little bit silly!

Hope your day is filled with love, laughter, and maybe a little bit of peace and quiet.

Mum, thanks for pretending to like all my childhood art projects. Here’s a real gift this time!
Happy Mother’s Day! I’m still your biggest fan (and your favourite kid, obviously)
Raising me deserves a trophy - this gift will have to do instead!
You’re the reason I turned out this awesome. You deserve a medal... or at least a nap!
Happy Mother’s Day! You make it all look easy, but we both know it’s because you’re secretly magic.
Happy Mother’s Day! You make everything better - especially when it involves dancing in the kitchen.
Happy Mother’s Day, Mum! You’re the GOAT - greatest of all time.
No one does it better than you, Mum. Happy Mother’s Day to the real boss!

Meaningful rhymes and quotes

Your love is endless, warm, and true, I’m so lucky to have a mom like you!

Through every storm and sunny day, you’ve always shown me the right way.

From the start, you've held me tight, and filled my world with pure delight.
"God could not be everywhere, and therefore he made mothers." Rudyard Kipling
"A mother is she who can take the place of all others but whose place no one else can take." Cardinal Mermillod
"Mothers are like glue. Even when you can’t see them, they’re still holding the family together." Susan Gale
"To describe my mother would be to write about a hurricane in its perfect power." Maya Angelou
"I thank you, mother, for your gentle care, For all the sacrifices, all the love you share." William Wordsworth
"A mother's love is a haven of peace, A gentle song, a warm release." James Russell Lowell

For new mums

Happy first Mother’s Day to an amazing mama! Your little one is so lucky to have you.
Motherhood looks beautiful on you! Wishing you a day as special as the love you give to your little one.
You were born to do this. Wishing you a Mother’s Day filled with cuddles, love, and a hot cup of coffee that you actually get to finish!

For a step-mum

Happy Mother’s Day to the woman who stepped into my life and made it a lot more beautiful.
You’ve brought so much love and joy into my life, and I’m forever grateful.
Happy Mother’s Day to an incredible woman who has shown me nothing but love and kindness. Thank you for being an amazing step mum!

For grandma

Now you get to spoil someone else the way you spoiled us! Happy Mother’s Day to the best mum and now the best grandma!
Here’s to the new chapter of being a grandmother! Wishing you all the joy and love in the world this Mother’s Day.
From being the best mum to becoming the best grandma, you’re showing us all what love truly means. Happy Mother’s Day!

Mother’s Day is more than just a date on the calendar - it’s a chance to celebrate the women who have shaped your world. Whether she’s the one who gave you life or the one who’s always been there with love and support, this is the perfect time to show your appreciation in a way that’s as special as she is. And remember, no matter what you write, the most important thing is that it comes from the heart.

Make your words truly special by engraving them on a personalised gift. Thoughtful, heartfelt, and beautifully handcrafted - explore our best-selling designs at Letterfest!

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Why are 'keepsake' gifts so much better than 'throwaway' gifts?

Gift giving is a timeless tradition that has been passed down through generations. It’s a way to show someone you care, express your love and appreciation, and make their day a little brighter. But with so many gift options available, it can be tough to decide what to get. That's where keepsake gifts come in - they are gifts that are meant to be treasured for years to come, rather than just being used once and then discarded.